ARTICLE

Device as a Service Cost and ROI for Large Enterprises

Reading time: min

July 3, 2026

Device as a Service (DaaS) is priced as a monthly fee per device that covers the hardware and the lifecycle services around it: configuration, delivery, support, replacement, and End-of-Life processing. The fee depends on the device category, the service scope, and the contract term, which is why there is no meaningful universal list price. On the return side, a Forrester Total Economic Impact™ study commissioned by devicenow quantified the three-year economic impact for a composite organization based on interviewed customers. Results may vary by organization.

Part 1: How Device as a Service Pricing Works

How much does Device as a Service cost per device per month? 

DaaS costs a fixed monthly fee per device, set by three factors: the device category (a workstation prices differently from a standard laptop), the service scope (which lifecycle stages and SLAs are included), and the contract term. Volume matters as a fourth factor at enterprise scale. Any provider quoting a single per-device price without those inputs is quoting a marketing number, not your number. 

The honest answer to “how much” is therefore a structured one: define the device catalog, the markets, and the required SLAs, and the price per device per month follows from that. That is also why enterprise DaaS pricing is quoted per fleet, not published as a list. 

What does the monthly price include? 

In a devicenow contract, the monthly price per device covers procurement, configuration before delivery (staging), last-mile logistics, support, swap with next-business-day replacement in all key markets, and End-of-Life processing including data erasure, across 190+ countries under one contract. The scope is the point: the fee replaces not just the purchase price but the operational cost layer around the fleet. 

Why is DaaS an OpEx model, and does that matter?

DaaS shifts device costs from CapEx to OpEx: no upfront hardware investment, no devices aging on the balance sheet, and a predictable monthly cost per employee that scales with headcount. Whether the OpEx shift itself matters depends on your finance strategy; the operational predictability tends to matter regardless, because device costs become a plannable per-seat line instead of purchase spikes plus unbudgeted incidents. 

How do you compare DaaS cost with buying or leasing? 

Compare at total cost, not at the monthly rate. A DaaS fee is higher than a leasing installment because it includes services, and buying looks cheapest until the operational costs are counted: IT time for setup and support, per-country service vendors, spare pools, downtime, and disposal projects. The model comparison, including a decision table, is in Device as a Service vs. IT Equipment Leasing article.

Part 2: The ROI of Device as a Service

What is the ROI of Device as a Service for a large enterprise? 

A Forrester Total Economic Impact™ study commissioned by devicenow, The Total Economic Impact™ Of devicenow Enterprise Device as a Service (January 2026), modeled the three-year impact for a composite organization of 30,000 employees based on interviewed customers. The study identified the following potential outcomes:

  • Up to 89% return on investment over three years
  • Up to €16.2 million net present value
  • Up to €34.4 million in total benefits
  • Up to 6.5 hours saved per device across onboarding and offboarding
  • Reduction in downtime for unplanned device replacement of up to 75%, from 8 to 2 business days

The study models a composite organization based on interviewed customers. Actual results may vary by organization.

Where does the return come from? 

The Forrester findings point to two sources of value. The first is IT and employee time: up to 6.5 hours saved per device across onboarding and offboarding can compound quickly at fleet scale. The second is downtime: cutting unplanned replacement from 8 to 2 business days can return working days to the business every time a device fails. How the replacement process supports that outcome: see Reducing Downtime When an Employee Device Breaks Abroad

How should a CIO build the DaaS business case? 

Model three cost lines against the DaaS fee: current hardware spend (purchase or lease), current IT time on device logistics (onboarding, support, returns, disposal), and current downtime cost from device incidents. The DaaS fee consolidates all three into one predictable number; the business case is positive when the fee is lower than their sum. A commissioned study like the Forrester Total Economic Impact™ study provides reference values for potential impact, but the case should be built on your fleet’s numbers.

Device as a Service pricing and DaaS ROI are two sides of the same question: what does the fleet cost today, and what could it cost as a service? The monthly per-device fee replaces not just the purchase price but the operational cost layer around it — IT time, per-country vendors, downtime, and disposal. A Forrester Total Economic Impact™ study commissioned by devicenow modeled the potential three-year impact for a composite organization; your own numbers, mapped to your fleet, are the useful next step.

Let’s discuss your device fleet

Source: Forrester Total Economic Impact™ study commissioned by devicenow, January 2026. Results are based on a composite organization and may vary.


FAQ

How much does Device as a Service cost per device per month?

DaaS is priced as a monthly fee per device, determined by device category, service scope, contract term, and volume. There is no universal list price; enterprise pricing is quoted per fleet based on the device catalog, markets, and SLAs required.

Is Device as a Service cheaper than buying laptops?

At the hardware line, buying is cheaper; at total cost, it often is not. The DaaS comparison includes the operational costs buying leaves in place: IT time, per-country support vendors, spare devices, downtime, and disposal. The comparison only makes sense at that total-cost level.

What is included in a DaaS monthly price? 

With devicenow: the device, configuration before delivery, logistics, support, swap with next-business-day replacement in all key markets, and End-of-Life processing including data erasure, in 190+ countries under one contract.

Is there an independent study on DaaS ROI?

Yes. Forrester Consulting published “The Total Economic Impact™ Of devicenow Enterprise Device as a Service” — a study commissioned by devicenow — in January 2026. For a composite organization of 30,000 employees, the study identified potential outcomes of up to 89% three-year ROI and up to €16.2 million net present value. Results are based on a composite organization and may vary.

Does DaaS reduce IT costs immediately? 

The cost structure changes immediately (OpEx instead of CapEx, one fee instead of scattered costs); the savings build as the operational load shifts to the provider and refresh cycles standardize the fleet. The Forrester Total Economic Impact™ study commissioned by devicenow modeled potential impact over a three-year horizon.

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